Advertise with us

Advertise with us

Advertising with the Australian Wagyu Association is a unique opportunity to reach an ever-growing global Wagyu network. We offer a mix of online and offline advertising that enables advertisers to better target particular segments of the Wagyu community and match your marketing budget.

Advertising options:


 Weekly Sales Update Email – Advertising

Broadcast your message to the growing AWA Wagyu community by listing your upcoming auction or on-farm animal sale, animals or property for sale or wanted advertisement within our Weekly Sales Email. Distributed weekly to over 1900+ subscribers, this is an excellent way to talk to potential buyers/sellers involved in the Wagyu industry.

Each listing can include:

  • up to 2 images per listing
  • a brief 100-word description
  • name and date of the sale or auction (if applicable),
  • contact name, phone number and email for all enquiries
  • link to a website and/or online catalogue
  • link to a PDF flyer or sale catalogue
  • link/s to the AWA HerdBook


Booking details and listing requirements

Details about your sale, animal IDs for registered animals and suitable images/links must be submitted to the AWA by 2 pm Thursday prior to the listing run date on Tuesday the following week.

If you wish to advertise Wagyu fullblood, purebred or composite animals, you will be subject to the following conditions:

  • each animal must be registered 
  • have at least one EBV (weight, marbling, carcase or TCI) in the top 50% in Wagyu BREEDPLAN
  • bookings to be submitted by an AWA member or nominated agent

Weekly Sales email per listing
Prices listed are in AUD and include GST.

AWA member – $363.00    |     Non- member – $435.60


 Advertising on the AWA website or our monthly eNews newsletter

The Australian Wagyu Association offers advertisers the opportunity to speak directly to the key stakeholders within the domestic and international Wagyu marketplace.

You can choose to post a banner advertisement on our website or advertise in our monthly eNews newsletter emailed to our growing subscriber list. Complete the advertising enquiry form; we will be in touch with information and packages currently available that best suits your needs.

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 The Australian Wagyu Update magazine

The Australian Wagyu Update magazine is published 3 times a year. Distributed in print and as a digital magazine, the magazine is the Wagyu industry’s premier trade magazine produced by the Australian Wagyu Association. For over a decade, the Australian Wagyu Update magazine has been keeping the decision-makers within the Wagyu industry informed about essential information to help promote and develop the Wagyu brand as a market leader.

Next issue: September 2018.

We are now accepting advert bookings for this next issue. If you would like to advertise, please contact Heather Frazier to discuss your advertising requirements. Advertising bookings will be accepted until 13 August 2018.