Benefits of AWA membership and cattle registration

The real value of an AWA membership

The Australian Wagyu Association is proud to offer real value to our members through the following benefits.

Full membership

Full membership is designed to be the highest membership category, offering all benefits provided by the Association. These members are focused on highest quality seedstock cattle breeding and commercial beef production. They register their Wagyu Fullblood and Purebred cattle in the Wagyu Herdbook. Also they may register Wagyu related cattle in the Wagyu Crossbred Register for grading up purposes or live export; and the Wagyu Commercial Register for slaughter cattle. Registration of Wagyu cattle is not mandatory but adds very considerable value to those cattle.

Cost: View annual membership subscription costs

Benefits include –

Genetic improvement:

• Participation in Wagyu GROUP BREEDPLAN (with no additional cost for BREEDPLAN enrolment and performance data input).
• Discounted fees for DNA typing, parent verification, and genetic condition testing at the University of Queensland Animal Genetics Laboratory.
• Participation in GenProb recessive genetic analysis.
• Specialised reports through the members’ only area on the AWA website.
• Participation in Research and Development projects.

Marketing:

• Recording Wagyu and Crossbred Wagyu cattle and their performance data in the Herd Book, Crossbred and Wagyu Commercial Registers maintained by the Association provides very significant commercial value.

Herdbook Registration (parent verified) benefits include:
– The Herdbook is recognised internationally, enabling both domestic and export marketing of Herdbook registered livestock and their semen and embryos.
– Herdbook dam premium: 150+% , estimated by the commercial value of Wagyu females being in the order of $1200, while their Herdbook value is in the order of $3000+
– Herdbook bull premium: 220+%, estimated by non-registered Wagyu bulls at 12 months of age being valued in the order of $1575 (live weight meat value: $4.50 * 350 kgs = $1575), while their Herdbook value is in the order of $5000 – $7500+

Wagyu Commercial Registered (non-parent verified) benefits include:
– Commercially registered steer or female premium: 20%, estimated by non-registered Wagyu steers 12 months of age being valued at $900 (live weight meat value $4.20 * 300 kgs = $1260, while Commercial Registered value is in the order of $1500 ($5.00 * 300 kgs live = $1500)

• Export certification of live animals through ILRIC/ACGEA (service fee of $25/head applies). 50% premium for Crossbred Wagyu (estimated by Angus heifers 300 kg $900 each, Crossbred Wagyu F1 50% 300 kg $1350), 230% premium for Fullblood/Purebred (estimated by Angus heifers 300 kg $900 each, Wagyu Fullblood 100% 300 kg $3000+)
• Export certification of semen and embryos (service fee of $75/animal applies).
• Minimum 30% discounted member rates for advertising in The Australian Wagyu Update. Assuming a full page advertisement at a member rate of $732 saves $262
• Advertising in the AWA website with a link from the AWA website to a member’s website. Assuming a one-year advertisement at a member rate of $730 saves $146
• Advertising through the AWA member email network. Assuming one advertisement per year at a member rate of $200 saves $40
• Advertising in the AWA Wagyu eNews. Assuming a one-year advertisement at a member rate of $1100 saves $220

Information:

• The AWA’s official publication The Australian Wagyu Update distributed three times per year. Value: total $45 ie $15 per issue including postage * 3 issues pa

Education:

• Minimum 20% discounted member rates to events hosted by the Association:
  – National conference $773 for members, $902 for non-members. Value $129
  – Wagyu Performance Field Day member fee $25, non-member $45. Value $20

Total estimated value of Full Membership (estimated minimum):
– Advertising value: (one full page advertisement)              $262
– Information: (Wagyu Update)                                                $ 45
– Education: (Wagyu Conference attendance)                      $129
– Education: (Wagyu Performance Field Day attendance) $ 20
——–
$456

Benefit : Cost

For a cost of $302.50 Full Membership delivers a minimum of $456, or a Benefit : Cost Ratio of 1.5 : 1

However, the real value of Full Membership is derived from utilising the cattle registration services:

– Animal value: (assuming ownership and registration of only one Herdbook registered cow and bull pa each registered at $28.60) $1800

So for a cost of $302.50 Full Membership with cattle registration delivers a minimum of $2140, or a Benefit : Cost Ratio of over: 7:1

Full membership of the Australian Wagyu Association pays for itself – seven times over!

Become a member by completing an AWA membership application form.

Associate membership

Associate membership is designed to attract those interested in the Australian Wagyu industry from all sectors of the value chain but who do not breed cattle. Marketing opportunities, information and education are provided for the Wagyu industry to enhance their businesses.

Cost: View annual membership subscription costs

Benefits include:

Marketing:
While the marketing opportunities are available to all members, this estimate conservatively assumes Associate members will do less advertising than a Full member):

• Minimum 20% discounted member rates for advertising in The Australian Wagyu Update. Assuming a quarter page advertisement at a member rate of $400 saves $120
• Advertising in the AWA website with a link from the AWA website to a member’s website
• Advertising through the AWA member email network
• Advertising in the Wagyu eNews.

Information:

• The AWA’s official publication The Australian Wagyu Update distributed three times per year. Value: total $45 ie $15 per issue including postage * 3 issues pa

Education:

• Minimum 20% discounted member rates to events hosted by the Association:
  – National conference $773 for members, $902 for non-members. Value $129
  – Wagyu Performance Field Day member fee $25, non-member $45. Value $20

Total estimated value of Associate Membership (estimated minimum):

o Advertising value: (one full page advertisement) $120
o Information: (Wagyu Update) $45
o Education: (Wagyu Conference attendance) $129
o Education: (Wagyu Performance Field Day attendance) $20
——–
$314

Benefit : Cost

For a cost of $82.50 Associate Membership delivers a minimum benefit of $314, or a Benefit : Cost Ratio of: 3.8 : 1

 Associate Membership of the Australian Wagyu Association pays for itself – four times over!

Become a member by completing an AWA membership application form.

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