2019 Conference and Tour


The optional Conference Tour of Wagyu properties in South Australia and Victoria will give the opportunity to see first-hand the unique production systems that operate in temperate climates.

We will travel from Adelaide to Melbourne taking in the beauty of South Australia’s Limestone Coast and Victoria’s Wimmera regions. Two exceptional grain and grape regions and home to respected vertically integrated Wagyu production operations – Mayura Station, (South Australia) and Sher Wagyu (Victoria) both operate fullblood vertically integrated systems and brands that have both had award-winning recognition in Australia and abroad.

The Conference and Tour promise to be an informative and enjoyable event, that is increasingly well-regarded on the Australian Beef Industry event calendar. Book now to avoid missing out.



DAY 1 – visit to Mayura Station

Scott de Bruin, Mayura Station

Mayura Station’s award-winning ‘cellar door’ restaurant, The Tasting Room, will be our host for lunch on Day 1, followed by insights into artificial breeding, weaning and backgrounding.

Upon arrival at Mayura Station tour guests will be treated to a luncheon prepared by Mayura’s Head Chef Mark Wright. Mayura’s Stations ‘The Tasting Room’ was recently crowned Australia’s number 1 steak restaurant by Restaurant and Catering Australia.

After lunch visitors will enjoy an insight into the Mayura Station production program including tours of:

  • 8,000 head fullblood Wagyu breeding operation
  • insights into artificial breeding programs
  • viewing of next-generation sires and dams
  • insights into early weaning and cattle backgrounding and
  • tours of the on-farm grain-feeding facility


DAY 2 – visit to Sher Wagyu

Vicki and Nick Sher, Sher Wagyu

Since 1991 the Sher family have been producing Wagyu beef to supply discerning customers in Australia and around the world.

Sher Wagyu, which also specialises in crossbred Wagyu  – a pioneer in breeding with Holstein cattle, will showcase their Dams and explain the use of embryo transfer. Learn about their

  • Wagyu bloodlines
  • breeding cow operation
  • conception to consumer presentation and
  • their grazing operation