Wagyu Long Lunch takes centre stage

New major event at Beef Australia 2024

Wagyu Long Lunch Takes Centre Stage with new Major Event at Beef Australia 2024


The Australian Wagyu Association (AWA) will be a Major Partner at the highly anticipated ‘Beef Australia 2024’ event in Rockhampton from May 5th to 11th.  The new partnership will bring an increased focus on Wagyu to Beef Australia, reflecting the expanding impact of Wagyu in the Australian cattle industry.

Beef Australia CEO Simon Irwin said the organisation is thrilled with the new partnership between the AWA and Beef Australia. “The Australian Wagyu Association is committed to advancing the world’s luxury beef, making this Major Partnership a harmonious blend of excellence and dedication to the beef industry”, Mr Irwin said.

AWA’s involvement extends to a new Beef Australia key event, the eagerly anticipated Wagyu Long Lunch on May 6th, the opening day of Beef2024. The Wagyu Long Lunch will be a highlight of the Beef2024 event calendar and is poised to attract diverse interest from the Australian Beef community, providing a unique luxury dining experience highlighting Wagyu beef on the centre stage for the first time at Beef Australia.

“Together, we embark on a new event in Beef2024’s social calendar, the Wagyu Long Lunch, a delicious feast that celebrates the richness of Australian Wagyu beef,” said Mr Irwin.

Mr Irwin said Beef Australia look forward to working more with the Wagyu Sector and with the Australian Wagyu Association to enhance the Beef Australia experience for all involved.

AWA CEO, Dr Matt McDonagh follows the sentiments of Mr Irwin and said the AWA is looking forward to bringing a luxury eating experience to the Beef2024 event in the form of the ‘Wagyu Long Lunch’ as well as being able to engage with industry at the new AWA ringside display suite which will provide an interactive space for the Wagyu Sector to hold on-site seminars and workshops.

As the Australian Wagyu Association embraces a new partnership with Beef Australia, the anticipation builds for an extraordinary Beef2024 event. More updates and details to come on our website over the coming months.



Important Notice and Disclaimer

It is very important that you appreciate when viewing the AWA database that the information contained on the AWA database, including but not limited to pedigree, DNA information, Estimated Breeding Values (EBVs) and Index values, is based on data supplied by members and/or third parties.

Whilst every effort is made to ensure the accuracy of the information reported through AWA, AWA officers and employees assume no responsibility for its content, use or interpretation. AWA disclaims all liability (including without limitation, liability in negligence) for all expenses, losses, damages and costs you may incur as a result of the use by you of the data on this AWA database and the information supplied by ABRI and AGBU being inaccurate or incomplete in any way for any reason.

Regarding EBVs and Index values, it is very important to appreciate, and you need to be aware that:

  • EBVs are derived using Wagyu Single Step BREEDPLAN technology developed independently by the Animal Genetics and Breeding Unit (AGBU), using the information contained within the AWA database.
  • AGBU is a joint venture of NSW Department of Primary Industries and the University of New England, which receives funding for this purpose from Meat and Livestock Australia Limited.
  • AWA relies solely on advice provided by AGBU and ABRI in accepting Wagyu Single Step BREEDPLAN software.
  • EBVs published in Wagyu Single Step BREEDPLAN are estimates of genetic potential of individual animals and may not reflect the raw animal phenotype.
  • EBVs can only be directly compared to other EBVs calculated in the same monthly Wagyu Group BREEDPLAN analysis.

Regarding pedigree and DNA testing results submitted to the AWA, it is very important to appreciate, and you need to be aware that:

  • Pedigree and DNA data submitted and supplied to AWA may have errors in it which cannot be detected without further DNA testing.
  • Technology may have advanced since a particular test was undertaken so that previous inaccuracies which were not detectable are now able to be detected by current testing technology.
  • AWA estimates that less than 1% of the pedigree entries, ownership or breeding details in the AWA Herdbook may have errors or which may be misleading. For this reason, users ought to consider if they need to obtain independent testing of the relevant animal (if possible) to ensure that the data is accurate.

Regarding prefectural content, it is very important to appreciate, and you need to be aware that:

  • Prefectural content is based on the estimation of prefectural origin from Japanese breeding records of 201 foundation sires and 168 foundation dams.  As genotype-based parent verification is not used in Japan, and full Japanese registration certificates are not available for all foundation animals, exact prefectural composition for these sires and dams cannot be validated.
  • The calculation of prefectural content for Australian Herdbook animals relies on the accuracy of pedigree records and DNA samples provided by AWA members.
  • The reporting of prefectural content for animals within the AWA Herdbook relies on the calculation provided by ABRI.

If you consider that you do not understand or appreciate the nature and extent of the data provided on this website or the EBVs of a particular animal, then AWA strongly recommends that you seek independent expert advice.